For Canadian Tourism, Canadians Matter Most
Sector has more to fear from Canadians staying home than closed borders:
Key Points:
- Domestic tourism accounts for about 80% of tourism spending in Canada
- Canadians last year spent about $900 million more abroad per month than foreigners spent here
- Canadian tourism sector directly accounts for 2% of the Canadian economy
- Pandemic could cause Canadians to redirect some spending domestically – if their finances allow
- Domestic economic slowdown will hit sector harder than a drop in international travellers